The GIR brand tasked us with designing a spreader that could be used for a wide range of applications, including:
- Decorating cakes
- Spreading various kinds of food on different surfaces
- Scooping jam from a jar
- The spreader needed to be suitable and appealing to adults and children, while
also being aligned with the brand's aesthetics and silicone technology.
They named the product the Ultimate Spreader, and it turned out to be one of the best-selling products for the brand, generating excellent sales results.